Tudo sobre Marketing Digital

As principais notícias e dicas sobre Social Media, SEO, Tráfego Pago, Inbound Marketing e muito mais!

SEO e GEO: desmistificando falácias do marketing de busca

Conheça as principais falácias do marketing de busca, desde a garantia do 1º lugar até mitos sobre GEO, e crie uma estratégia orgânica sólida.

Agentes de IA no marketing e vendas, transformação na qualificação de leads

Como a IA automatiza a pesquisa de dados, a qualificação de leads e o agendamento comercial de forma autônoma em grandes operações.

ChatGPT Ads, como veicular anúncios na IA e seus impactos nos negócios

A chegada do ChatGPT Ads no Brasil, médias de CPC e CTR e o modelo de contexto para os anunciantes.

Como usar dados de CRM para prever a perda de clientes e proteger a receita

Transforme dados do CRM em alertas preditivos de churn, aumentando a proteção da receita recorrente.

Como integrar o CRM com as plataformas de mídia paga para otimizar o ROI

Chega de achismos, mensure adequadamente os resultados ao integrar o CRM com tráfego pago.

Atribuição de mídia multicanal: como mensurar o real impacto de cada canal

Melhore a tomada de decisões baseada em dados realistas ao mensurar a atribuição de mídia multicanal corretamente.

Como a IA da Meta no WhatsApp Business pretende transformar atendimentos e vendas

A Coruja participou do lançamento da IA de atendimento para o WhatsApp Business. Veja como funcionará!

Como automatizar marketing e integrar WhatsApp e CRM na sua empresa

Automatizar marketing deve ser uma prioridade em todos os negócios, especialmente se você usa WhatsApp!

Equilibre promoções e branding para um crescimento lucrativo

Promoções e Branding, quando planejados em conjunto, vão levar seu negócio a outro patamar!

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